The hotel sector in Morocco: benefits for professionals and customer complaints
A. Latif Baraka: Heba Press
Every summer vacation, customers, Moroccan and foreign, come out to criticize the high cost of hotel services in Morocco after the Corona period – the only one – which led hoteliers to protest the conditions of their establishments, despite the state measures. By granting them a number of privileges to avoid the repercussions of the pandemic, these people no longer have anything to protest. After the pandemic, things returned to normal after the pandemic. Indeed, since that time, these people have disappeared into the offices of their hotels, to continue emptying the pockets of citizens, without us having any other news from them than the refusal of a number of their units to pay the fees due for the benefit of the local authorities in which they are located, or to hear in exchange for other customers. They protest against the price of the night in these hotel units. Through this field research, we will try to reveal the hidden worlds of the work of these hotel institutions, and how these creatures appear in times of crisis and disappear when. The situation is comfortable and the hotels are full.
– Hotels…high expenses that put a damper on leisure ambitions
The number of classified hotels in Morocco reaches more than 4,000 units, while national tourism offers 12,000 accommodation establishments divided between hotels, house rentals and other tools to work in this field. However, despite this number, customers find the cost high, so one. It is enough to visit the designated sites to know the high prices practiced in various attractions, first and foremost Agadir, Tangier, Al Hoceima and other cities that are experiencing high demand.
Housing is a major drawback in Moroccans’ tourist choices during the summer, especially in some coastal destinations. Despite the opening of applications to legally rent furnished apartments, high hotel prices limit the options for families.
Contrary to the criticisms directed at hotels, the owners reject this approach, considering that prices are free and that the offer offers varied prices, emphasizing that the price of accommodation and discussions about purchasing power are overlapping topics and cannot be limited only to the professionals of the sector who have accumulated losses, and this is the phrase that hoteliers have begun to repeat to customers, and the increase in high prices that have affected various materials and prices in many countries of the world are unconvincing justifications, at the height of the greed of these people. What is explained by this is that despite the prices they impose on customers, it is seen that they do not even pay the fees for the benefit of the institutions.
– Low wages for the benefit of users
It has become difficult to track the work of hotels, how much they lose or earn, and how much they contribute to the state??? Due to the lack of monitoring by the relevant authorities, in exchange for the high prices imposed on customers, you might find hotels full, and you might find employees outside the doors of these hotels protesting their conditions (low wages, involvement in pension funds, and other demands raised by union representations from time to time). Rather, it may happen that a unit is subject to receivership, liquidation, or even an announcement of its sale. In return, you find some of the owners of these “killed” hotels opening another hotel in the name of another company.
– Coastal cities, the price of a room is between 3,000 and 5,000 dirhams
Of course, the prices of hotels in Morocco, depending on their classification, experience increases during the summer holidays, even if the hotel has not undergone any repairs or new services. The customer may be convinced of the need to impose increases. that you may frequent or miss over the seasons, you may find that they have the same wall paint and the same curtains and lighting fixtures, some of which corrode more over the years of use, and the classification to which they are subjected by specialized committees, in turn, raises question marks.
– Domestic tourism is just a slogan
Whenever the hotel sector in Morocco falls into a crisis due to an epidemic or geopolitical development, the ministry and professionals in the sector come together to find short-term solutions to this crisis. seek an alternative, which is to encourage domestic tourism and offer affordable prices, to find that the hotels are full to capacity. It is difficult to find an empty bed in a hotel, regardless of its classification, because it is an empty bed. example of what happened when the internal quarantine was lifted.
But as soon as the atmosphere opens up to foreign tourism and they are surprised by fantastic prices, it is difficult for a Moroccan family to stay with them even for several days of vacation.
