This article was automatically translated from HIBAPRESS, the Arabic version:
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HIBAPRESS-RABAT-MAPM
A driving force for innovation and cooperation, the Dawajine exhibition has established itself as a strategic platform to transform the Moroccan poultry sector through the exchange of knowledge, the adoption of innovations and the creation of lasting partnerships.
• With an annual production of 745,000 tonnes of white meat and 6.1 billion eggs, the poultry sector guarantees the country’s food self-sufficiency, constituting a pillar of national food security
The “Dawajine 2024” exhibition, a real catalyst for the development of the poultry sector. Under the High Patronage of His Majesty King Mohammed VI, may God help him, this 25th edition, placed under the theme “Human Capital, key to the development of poultry farming in Africa”, was inaugurated by the Minister of Agriculture, Maritime Fisheries, Rural Development and Water and Forests, Mr. Ahmed El Bouari, accompanied by the Governor of the Province of El Jadida, the President of the Moroccan Confederation of Agriculture and Rural Development (COMADER), the President of the Crédit Agricole du Maroc Group (GCAM) and the President of the Interprofessional Federation of the Poultry Sector (FISA).
Since its creation in 1998, this event has established itself as an essential reference for stakeholders in the poultry sector in North and West Africa. With nearly 400 exhibitors and brands present each year, Dawajine offers a unique platform for the exchange of knowledge, innovation and the creation of strategic partnerships, playing a key role in supporting professionals towards the modernization and expansion of their activities and encourages investments while stimulating exports to African markets.
With an annual production of 745,000 tonnes of white meat and 6.1 billion eggs, the Moroccan poultry industry provides 100% of the national needs for poultry proteins. It thus contributes significantly to the country’s food security and positions itself as a strategic lever for strengthening agricultural cooperation in Africa.
This strategic sector, which generates an annual turnover of 41.7 billion dirhams and creates around 150,000 direct jobs and 350,000 indirect jobs, benefits from constant development thanks to the joint efforts of the State and FISA. The 2021-2030 program contract, part of the Generation Green strategy, aims to increase the production of white meat to 912,000 tonnes and that of eggs to 7.6 billion units. It also plans to create 140,000 additional jobs, bringing the total to nearly 600,000 jobs.
These ambitions are accompanied by a structuring program to modernize breeding units, organize marketing networks, develop aggregation projects and strengthen the value chain through initiatives in the areas of processing, packaging and production of poultry feed. The health and technical aspect is also a priority to guarantee the resilience and competitiveness of the sector.
Symbol of Morocco’s commitment to sustainable development and food security, “Dawajine 2024” reaffirms the essential role of the poultry sector in consolidating African partnerships and promoting an integrated, resilient and people-oriented development model. future.
