SelectUSA Investment Summit 2024: A Gateway to U.S. Business Opportunities


The SelectUSA Investment Summit 2024 is gearing up to host hundreds of global companies looking to explore business opportunities in the United States. Moroccan companies wishing to expand their activities in the American market can greatly benefit from the summit which will be held from June 23 to 26 in National Harbor, in the state of Maryland.

Recognized as the premier global event that connects international investors with U.S. opportunities, SelectUSA has helped thousands of clients to date, facilitating more than $200 billion in confirmed investments. In fiscal 2023 alone, SelectUSA helped more than 10,000 unique customers, highlighting its central role in strengthening global commerce.

“SelectUSA opens opportunities to businesses of all sizes, from startups to large, established corporations,” said Shakir Farsakh, Senior Commercial Officer. “This diversity connects businesses with the people, resources and market knowledge that are essential to success in the dynamic U.S. economy,” he added.

Why is SelectUSA important for Moroccan businesses?

For Moroccan companies eyeing the U.S. market, the SelectUSA Summit presents an opportunity to leverage bilateral trade benefits. “Morocco is the only African country to have a free trade agreement with the United States,” stressed Consul General Marissa Scott. “Over the years, our commercial relationships have seen an upward trend in terms of volume and diversification. Today, the Summit is another catalyst to further strengthen the enduring trade ties between our two nations,” she added.

Moroccan participants at the SelectUSA Summit will have the opportunity to connect with thousands of investors, businesses, economic development organizations and industry experts. They will also learn about the latest U.S. policies and legislation that can make it easier for businesses to grow in the United States.

The Moroccan delegation will also have some personalized meetings with leaders of the US Department of Commerce, the Moroccan Embassy in Washington and other key partners.

A market with high added value

The US market is a top choice for investors for several reasons. First, its growth trajectory, with a consumer base of 332 million individuals, associated with the highest GDP and purchasing power among OECD countries. In terms of innovation and collaboration, the United States is a leader, with more than half of the world’s top 50 innovative companies headquartered on American soil. The United States is also home to 12 of the world’s top 20 universities, which cultivate a dynamic, highly skilled workforce. Additionally, the United States has a transparent, reliable, and business-friendly legal system, fostering an environment conducive to sustainable growth and investment.

Aware of these benefits and more, dozens of Moroccan companies have participated in previous SelectUSA summits. In 2022, a Moroccan delegation of 33 representatives from the business world participated in the SelectUSA Summit. It was the largest delegation in Africa. Interest from Moroccan companies continued in 2023 with a 27-member delegation. A number of these participants, companies from various sectors, have opened branches in the United States and are poised to significantly increase their profits.

The American Commercial Service, based at the Consulate General of the United States in Casablanca, undertakes to provide interested Moroccan companies, upon pre-registrationcomprehensive information and support to ensure a seamless Summit experience.

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