UNESCO .. Finish by Essaouira for the training program 430 traditional manufacturers in the field of traditional clothing

This article was automatically translated from HIBAPRESS, the Arabic version:

This article was automatically translated from Hibapress, the Arabic version:

The city of Essaouira, on Saturday, organized the closing ceremony of the capacity reinforcement program for traditional manufacturers in the field of design and creativity in traditional clothing on Saturday, which benefited 430 Moroccan manufacturers working in the textile, clothing and skin sectors.

This program, which is implemented under the supervision of UNESCO, and in partnership with the state of the country in charge of traditional industry and social economy and solidarity, and funded by the bases of Al-Salé humanity, aims to improve training in employment and entrepreneurship in the textile sector, clothing and skin in the form.

This continuing education at 12 months allowed traditional manufacturers of 9 Moroccan cities (Essaouira, Marrakech, Agadir, Tetouan, Al Hoceima, Beni Mellal, Rabat, Fez and Jeddah), to benefit from the technical and technical rhythm in order to enhance their knowledge and improve their creative capacities and advance innovation in the traditional Moroccan field.

The closing ceremony, directed by the state writer in charge of traditional industry, social economy and solidarity, by Hassan Al -Saadi, in the presence, in particular, the advisor of His Majesty the King and the founding president of the association of Essaouira Mogador, Andrei Azoulay, the worker of the region of Essaouira, Adel Al -Mali Tariq al -othmani, UNESCO office in the Arab Maghreb, Eric Valle, as well as representative partner institutions, local authorities and program beneficiaries.

In a speech, Mr. Al -Saadi stressed that this program is the framework of the brilliant vision of His Majesty King Mohammed VI, which puts the evaluation of human capital and the preservation of literal heritage at the heart of the new development model of the Kingdom, highlighting the basic role of continuous training in support of traditional development and giving them new horizons in the field of innovation and entering.

He also underlined the strong participation of traditional manufacturers in this initiative, renting their involvement and their contribution to the vitality of the sector, noting that the economic empowerment of women through heritage professions remains a strategic priority for the ministry.

He declared that the traditional clothing sector constitutes a basic lever for development, because it contributes positively to the transaction number up to 50% and 37% of the total jobs in the traditional artistic and productive sector, stressing that the generalization of this type of program to include other sectors and destinations, is one of the priority axes when writing the State in order to increase a generation of creative manufacturers who combine the origin of competition.

For his part, the worker of the Essaouira region expressed his pride in kissing the Wind City as a program of this size, which highlights the enormous potential of traditional local manufacturers, highlighting the joint efforts made at the regional level in order to improve the economic integrity of traditional professions and to support the development of their skills thanks to structured partnerships.

For his part, Mr. Eric Valle praised this “collective success”, stressing the strong symbolic significance of the conclusion of this program in Essaouira, the city of UNESCO, which is classified as a world heritage, stressing that this ambitious national program implemented by the UNESCO regional office, since 2023, aims to improve the quality and attractiveness of training in a scrattal sector with a special subject with a special subject.

In turn, Mr. Al -othmani praised the concerted efforts of the various partners in order to make Essaouira a creative and integrated platform, stressing that the collective council will continue to support this type of initiatives which “appreciate traditional professions and give dynamism to the local economic fabric and contribute to the maintenance of the cultural identity of this ancient city”.

In a statement to the Maghreb news agency, the head of the Chamber of Traditional Industry in Marrakesh Safi, Hassan Shmeis, stressed the importance of this program for the entity, stressing that the continuing education of traditional manufacturers is an essential lever to allow them to adapt to market developments and contemporary requirements.

The beneficiaries of this program welcomed in similar declarations, this important initiative, noting that they have acquired new ways of working and better understanding market trends, as well as more confidence in their ability to innovate while maintaining the originality of the traditional Moroccan industry.

On the other hand, this ceremony was crowned with a fashion show for the best innovative products, from the distribution of evidence to a group of manufacturers and manufacturers benefiting from training and honoring the components and executives that contributed to the success of this initiative.

It should be noted that this program underwent a group of steps that have started to identify the needs and prepare for appropriate training plans to regulate training according to the consolidation of fashion, innovation and excellence culture.

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