Fikri Ould Ali – Heba Press
As part of the development of knowledge and financial and administrative skills of traditional craft workers, and with the aim of contributing to the revitalization and development of contractualization projects and cooperatives in this sector, the city of Tetouan welcomed Monday September 30, 2024, the launch of the third edition of the “Financial Culture of Artisans” program.
The “Financial Culture for Artisans” program was launched for the first time in 2022 after being grouped together in a partnership agreement between the Ministry of Tourism, Crafts, Social and Solidarity Economy and the Moroccan Foundation for Financial Culture, and met the needs of artisans in the field of training, particularly in financial management, where course beneficiaries receive… Formative certificate of participation at the end of the program.
The “Financial Culture of Artisans” program, which also includes the participation of consultants and trainers from the institution’s partners, notably the main Moroccan banks in terms of financing and support for businesses, is structured around three main axes: “cash flow management,” “through performance methods,” and “choosing appropriate financing,” which are themes that constitute the basis for successful financial management of social and solidarity economy companies.
During the launch meeting of the third edition of the program, attended by the director of professional and continuing training of the traditional industry sector, the regional director of traditional industry of Tetouan, as well as representatives of the Moroccan foundation for financial culture and craft associations. and cooperatives, a number of figures were presented which show that the first edition included 39 cities and benefited 1,193 artisans, of whom 53 percent are women, and that the second edition, in 2023, benefited 536 artisans, 56 percent of whom were women, and covered 19 cities.
As a reference, participants in workshops with the ministry’s training engineer teams and their trainers expressed their need for this type of training, and studies and surveys carried out by the Observatory of Traditional Industries have confirmed its importance in development of the sector, and the program has been updated based on the results of an in-depth evaluation study conducted in 2022 on a representative sample of diverse participants.
