A Chinese giant establishes itself strongly in the Moroccan automobile market

This article was automatically translated from HIBAPRESS, the Arabic version:

This article was automatically translated from HIBAPRESS, the Arabic version:

Heba Press

Morocco is strengthening its position as a leading regional center in the automotive sector by attracting new and significant investments.

In this context, Shanghai Auto Parts, one of the largest Chinese companies specializing in the manufacturing of automobile parts, announced the creation of a branch in Morocco under the name “Shanghai Automotive Air Conditioning Parts (Morocco) Co., Ltd”, with an investment amounting to 1.3 billion dirhams.

This strategic investment reflects the company’s desire to strengthen its global presence, taking advantage of Morocco’s particular geographical location, a gateway to European and African markets.

According to a statement released by the Shanghai Stock Exchange, the project aims to expand the company’s operations by establishing an advanced factory which includes land acquisition, construction of modern facilities and provision of high-quality production equipment. technology.

The final location of the factory has not yet been determined, but this project is part of a series of growing Chinese investments in Morocco, the total value of which has reached $9.5 billion by the end of 2023.

With more than 260 factories in the automotive sector, Morocco continues to develop its industrial capabilities with a focus on innovation and sustainability.

Morocco currently produces around 50,000 electric cars per year, reflecting its ambition to penetrate future automotive markets.