This article was automatically translated from HIBAPRESS, the Arabic version:
Hibapress-Rabat-Fifa
Airbnb and FIFA have announced a major partnership spread out on three competitions, which will provide unforgettable travel experiences to supporters and valuable support to host cities, while generating important economic benefits for the territories concerned. During these three years of collaboration, Airbnb will be one of the official partners of the FIFA 2025 ™ FIFA Club World Cupand will be among the official supporters of the 2026 ™ World Cup in North America as well as FIFA Women’s World Cup 2027 ™ in the Americas. In addition, Airbnb will offer visitors official accommodation on its platform as part of these three flagship fifa competitions.
“Like the World Cup, Airbnb brings people together. Airbnb is proud to collaborate with FIFA to offer supporters unique experiences during competitions and accommodate hundreds of thousands of people during the 2026 World Cup, while generating significant economic benefits for the territories concerned, “said Brian Chesky, general manager of Airbnb.
“FIFA is pleased to welcome its Airbnb partners, which will have to play a leading role during the three formidable competitions to come,” added FIFA president Gianni Infantino.
“The 2025 Club World Cup will be an essential event for new generations while redrawing the contours of interclub football on a planetary scale. The 2026 edition of the World Cup, which will oppose 48 teams in three countries, will be the most ambitious in history. Finally, the Women’s World Cup will take place for the first time in South America in 2027. We are lucky to have a tourism leader such as Airbnb by our side. Together, we will continue to unite the world thanks to the round ball. »»
Unparalleled tourism and football experiences
As part of this partnership, Airbnb will offer supporters new ways to celebrate their passion for football through travel, culture and meetings. In addition to choosing from a wide range of affordable and quality accommodation, they will now be able to live airbnb experiences offered by individuals to discover local traditions, hidden treasures and the spirit of host cities. Beyond the sports experience, Airbnb will help fans forge memorable memories through immersive cultural activities or exceptional meetings with legends or football experts via the Airbnb Originals offer.
In addition to thousands of experiences already available on the platform, enthusiasts can now take part in a private training session with former international goalkeeper Tim Howard; Attend a FIFA ™ club World Cup match in the stands alongside Cobi Jones, former partner of Tim Howard in the United States jersey; Or participate in an in-depth pre-match analysis with an experienced expert in the FIFA technical study group.
Available from today, these experiences will be accessible throughout the Club World Cup 2025which begins this Saturday, June 14 at the Hard Rock Stadium in Miami. Other experiences will be revealed before the World Cup 2026 and the Women’s World Cup 2027.
“Football has a unique ability to bring people together,” said Tim Howard, one of the most illustrious players to have ever worn the jersey Stars and stripesand which offers to participate in an exclusive Airbnb experience.
“It is an incredible chance for me to be able to offer this private training session thanks to Airbnb and FIFA. This is the opportunity to share my love for football and interact directly with supporters. They can come to the field to see how a professional training takes place and approach football from an angle they do not know. »»
Economic benefits for territories
Less than a year from the 2026 World Cup, the enthusiasm for the competition continues to grow all over the planet, and a record number of supporters is expected to come and encourage the teams in the running. According to a study by the Deloitte cabinet commissioned by Airbnb, more than 380,000 people who planned to attend the event should stay in Airbnb accommodation, including more than 150,000 American residents.
The partnership between Airbnb and FIFA for the 2026 World Cup represents a great opportunity for the territories of host cities. Indeed, still according to Deloitte, the airbnb stays reserved during the competition should make it possible to inject USD 3.6 billion into local economies.
Airbnb hosts scattered in 16 host cities Could generate total turnover surrounding USD 210 million, which highlights the significant economic benefits aroused by the accommodation sector during major sporting events.
According to estimates, Airbnb will also contribute to local economic development by creating the equivalent of nearly 34,000 full -time jobs during 2026, thanks to the expenses of hosts and employees as well as to intermediate activities deployed throughout the supply chain. Airbnb stays have extensive economic effects since visitors’ expenses benefit small shops, cafes or restaurants in neighborhoods often without traditional tourist infrastructure. This investment in the local urban fabric will generate benefits that will continue to benefit the population well after the final whistle of the three competitions.
“I have lived in Houston for seven years and I will be proud to help the city by welcoming visitors from around the world on the occasion of the World Cup. By making them discover culture, hospitality and local gastronomy – I am of course thinking of our delicious beef brains but also of the Asian inspiration barbecue – I will bring my contribution to make all the actors of the city take full advantage of this exceptional event, “anticipates Sébastien Long, host on Airbnb.
Launch of the Impact Program on Airbnb host cities
Airbnb will also implement its impact program on host cities, which provides an USD 5 million envelope dedicated to investments related to the 2026 World Cup. This communities support program will aim to collaborate with host cities in order to finance targeted initiatives capable of promoting local economic growth and improving the global experience of visitors and residents.
About Airbnb
Airbnb was born in 2007, when two hosts welcomed three people in their house in San Francisco. Since then, the company has developed and today has more than five million hosts, who have welcomed more than two billion people in almost all countries of the world. Each day, hosts offer original stays and experiences that allow visitors to interact more authentically with the inhabitants.
