HIBAPRESS – Fikri Ouldali
Abdelmalek Essaâdi University and the Popular Bank Tangier-Tétouan institution signed an framework agreement on Tuesday, October 20, 2026, aiming to enhance cooperation between the two institutions, and to further link university education with the requirements of the economic environment and the job market, with a focus on youth empowerment and encouraging innovation and entrepreneurial initiative.
The agreement was signed by the President of Abdelmalek Essaâdi University, Bouchta El Momni, and the Chairman of the Group Management Board of the Popular Bank institution, Mohamed El Haimer, in the presence of a number of officials and executives from both sides.
This agreement falls within the framework of a joint orientation aimed at building practical bridges between the university and the banking sector, by valuing university competencies, and encouraging students and youth to innovate and launch initiatives and projects, in addition to providing training, qualification, and support opportunities for idea and project holders.
The partnership also seeks to shift university education from an approach primarily focused on the theoretical aspect to an approach more open to the economic reality, which helps students acquire practical skills and capabilities that enable them to respond to the needs of the job market and contribute to the creation of value-added projects and initiatives.
Through this cooperation, both parties are banking on leveraging the potential and expertise that each party possesses, especially in the fields of training, innovation, entrepreneurship, youth empowerment, and supporting emerging projects, thereby enhancing the opportunities for university graduates to engage in the economic dynamic.
This agreement also reflects Abdelmalek Essaâdi University's keenness to expand its openness to its economic and social environment, and to strengthen partnerships with institutional and economic actors, making university education more linked to development requirements and job market needs.
The implementation of the agreement's provisions is expected to be a practical test of the extent of this partnership's ability to transform its stated objectives into concrete programs and initiatives that benefit students and project holders, thereby strengthening the university's presence as a key player in supporting innovation, entrepreneurship, and youth empowerment.
