This article was automatically translated from HIBAPRESS, the Arabic version:
This article was automatically translated from HIBAPRESS, the Arabic version:
Heba Press
Crédit Agricole du Maroc (GCAM) and Centrale Danone announced the launch of the first training days on financial education for farmers and their families, as part of the partnership agreement signed between the two entities in 2024 .
This program, developed by the Crédit Agricole du Maroc Study and Research Center (CERCAM), aims to strengthen the financial and technical capacities of local producers.
The training sessions will begin in 2025 and will be organized during days dedicated to producers, including farmers belonging to the Hlib Bladi community, a support program offered by Centrale Danone to 10,000 small farmers.
The agreement is based on two main strategic axes:
Basic financial education: providing farmers and their families with basic financial management knowledge to strengthen their economic independence and resilience.
Training on livestock management tools for dairy production: Helping farmers improve their productivity and the sustainability of their farm through modern and appropriate practices.
Mr. Ali Ben Mokhtar, Central Director in charge of the CAM Study and Research Center, Crédit Agricole du Maroc Group, declared: “This partnership is an important step in strengthening the financial inclusion of farmers in rural areas. This training directly contributes to improving their quality of life and ensuring the sustainability of their activities.
For his part, Mr. Anas Al-Ayashi, Director of the Milk Sector at Centrale Danone, added: “We are committed to supporting farmers and their families in their technical and financial development. These initiatives reflect our ambition to contribute effectively to the sustainable and global development of the Moroccan agricultural sector.
This partnership reflects the common commitment between GCAM and Centrale Danone in favor of a sustainable economic model serving producers and their families.
