As part of its commitment to corporate social responsibility (CSR) under the “Ma3a Al Haouz” initiative, the LabelVie Group has undertaken a social action dedicated to the economic empowerment of women in El Haouz and their professional integration into the labor market.

On the occasion of International Women's Rights Day, the LabelVie Group launched, in partnership with the Dar Bajdi restaurant in Amizmiz and the Moroccan Academy of Culinary Arts, a “Cooking Class” training course intended for around fifteen women from of Amizmiz and its region. These women, affected by unemployment and the social and family after-effects of the September 8 earthquake, thus benefited from this initiative.

On April 2, 2024, the LabelVie Group celebrated the completion of this culinary training at the Dar Bajdi Restaurant.

The training certificate award ceremony took place in the presence of representatives of the LabelVie Group, the Moroccan Academy of Culinary Arts, educational partner of the training, and the families of the winners.

With a total duration of 100 hours, combining theory and practice, this training allowed participants to acquire essential skills in Moroccan and international cuisine, as well as pastry. The presentation of the certificates of success was an emotional moment, with each participant being praised for their commitment and determination throughout the training.

Ms. Naoual Benamar, General Director of the LabelVie Group, expressed her pride and gratitude towards the women of Amizmiz: “We are extremely proud of the progress made by the participants of this training. Providing employment and internship opportunities is a realization of our commitment to women's empowerment. This ceremony is a vibrant testimony to their will and determination. »

This initiative demonstrates the ongoing commitment of the LabelVie Group's “Ma3a Al Haouz” CSR program to improve the living conditions of families in Al Haouz and the emancipation of women.

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